2021 EXPOSED ARTIST DIRECTORY
2010, Archival photograph on canvas, 30 x 60 in Edition 2 of 10
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Cheryl Maeder is a photographer & video/sound installation artist. The core of her work is about ‘connection’; the connection to the self, each other and to all life forms. It is Maeder’s philosophy, that we humans are not only of this world, we are also connected to the broader universe. It is this concept that permeates throughout her photographs and video installations.
Cheryl Maeder was born in New Jersey and in her twenties moved to Zurich, Switzerland, where she studied at the Zurich University of the Arts. After eight years in Switzerland, she returned to the United States and opened her studio in San Francisco. Her photography work was the inspiration for the Dove Campaign on Real Women, Real Beauty which transformed the way women are viewed in the global media today. In 2005, she relocated her studio to the Miami area and immersed herself into filmmaking and fine art photography. Investigations into video and large-scale installations have expanded her visual world.
Maeder’s video installations have been exhibited in public art platforms on climate change and the environment in the United States, South America & Europe. Maeder was recently commissioned by Delta Air Lines to have an exhibition of her video art at Delta Sky Clubs & in their permanent collection.